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Create, curate and be consistent
Image above, Tettmann.Doust Naevia dress, from their S/S 12/13 collection We’ve recently held an in-house social media strategy workshop with Tettmann.Doust – an Australian high-end fashion label,...
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Belt and braces approach to negative feedback
Image via Patrick Feller Most brands shudder at the prospect of negative feedback on their social presence; the possibility of negative comments make many brands reluctant to join social networks....
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